Floward
A comedic, heartwarming Father’s Day campaign for Floward, bringing to life the chaotic yet beautiful reality of being a dad. We highlighted everyday struggles fathers face — from boardroom briefcases filled with dolls, to monkey-cage close calls — to show how deeply they deserve appreciation. The art direction balances nostalgia and humor, while the central message calls on us to say thank you with a meaningful gift.
This film captures the unfiltered truth of fatherhood: mess, mischief, and unconditional love. Whether it’s finding your phone in the fridge or watching your suit turn into a doodle pad, the journey of being a dad is filled with unforgettable moments. Now that we’ve grown up,
it’s our turn to say “thank you” — not just with words,
but with gifts that come from the heart.
