Floward
In this vibrant campaign for Floward’s World of Gifts 2024, I led the creative direction to transform everyday gifting into a cinematic experience. The films blend meticulous art direction, humor, and storytelling to showcase Floward’s passion for crafting thoughtful gifts. From set design to color palettes, every detail was curated to evoke joy, elegance, and a playful spirit that resonates with modern audiences.
Step into Floward’s "World of Gifts," a campaign where creativity meets craftsmanship. Inspired by Wes Anderson’s iconic visual style, we crafted a series of films that blend elegance, humor, and meticulous art direction to celebrate the joy of gifting. From vibrant compositions to playful storytelling, each film showcases Floward’s passion for delivering more than just gifts —
it’s about creating memorable experiences wrapped in charm and personality.
